New to iPhone…

What is a ham-and-egger?

What are Anglo-Saxon attitudes?

Who first tried to nail jelly to the wall?

The answers to these and many more questions are in this fascinating iPhone App – ‘Oxford Dictionary of Phrase and Fable’.

Here, you can track down the stories behind the names and sayings you meet, whether in classic literature or today’s news.

This authoritative dictionary draws on Oxford’s unrivalled bank of reference and language online resources to cover classical and other mythologies, history, religion, folk customs, superstitions, science and technology, philosophy, and popular culture. Extensive cross referencing makes it easy to trace specific information, while every page points to further paths to explore.

• Explores a wealth of cultural reference
• The real stories behind the names and sayings
• From mythology to genetic engineering
• Organized for easy navigation between related entries

Ask yourself :

• What is the fog of war?
• Who first wanted to spend more time with one’s family?
• When was the Dreamtime?
• How long since the first cry of Women and children first?
• Where might you find dark matter?
• Would you want the Midas touch?
• Should you worry about grey goo?

Cutting Edge iPhone reference App specially designed for the iPhone & iPod Touch and the Oxford Paperback Reference series

Available on iTunes: http://su.pr/2hPiZd

MANCHESTER, UK — White Park Bay Software, a leading iPhone Apps publisher, announced today that it has signed an extension to its partnership with Oxford University Press to publish ten more of Oxford’s reference titles on the iPhone Worldwide.

“We are really excited about the extension with Oxford University Press”, said Steve Tagger, MD of White Park Bay. “Oxford are the benchmark for high quality reference titles.

The combination of Oxford University Press’ excellent content and White park Bay’s strong Apps and marketplace reach on iPhone really sets this partnership up for continued success.” The extension and expansion of White Park Bay’s Reference catalogue on iPhone will see the launch of a further ten titles from Oxford University press.

The additional titles, which will be released in phases starting from 23rd December 2009, widens the scope of the iPhone catalogue and includes flagship titles “A Dictionary of Modern and Contemporary Art” and “Oxford Dictionary of Humorous Quotations” compiled by Ned Sherin.

The complete launch catalogue is:

•A Guide to Countries of the World

•Concise Encyclopedia

•A Dictionary of Contemporary World History

•A Dictionary of Modern and Contemporary Art

•Oxford Dictionary of Humorous Quotations

•The Oxford Dictionary of Islam

•A Dictionary of Food and Nutrition

•Oxford Dictionary of Phrase and Fable

•A Dictionary of Buddhism

•A Dictionary of Hinduism

The range opens up the scope of White Park Bay’s catalogue to the home consumer in addition to delivering a high quality information experience to students and professionals alike.

“Consumer demand for reference products and services on iPhone is growing,” said Steve Tagger. “As one of the leaders in high quality cutting edge reference Apps on iPhone we are perfectly placed to deliver what consumers want. We have bolstered the range through our partnership extension and having listened to our customers added some cool new features, so we are confident the quality of the Apps will shine through to reflect the quality of the content from Oxford University Press”

White Park Bay’s catalogue puts a hi-tech spin on the range of Dictionaries offering consumers a wide range of new features on the iPhone including the ability to add ‘Notes’ to entries, just as you would write in the margins of the printed book. Users can then email entries and ‘Notes’ to friends, colleagues, or even themselves as a reminder. Other features include a new vertical ‘frame in frame’ view, which allows you to access the index and the definition entry at the same time.

All the dictionaries are fully searchable, delivering the info needed quickly and effectively. The Apps also offer unlimited bookmarking and upto 100 history entries to be logged, so you can keep track of the information you needed previously, and access instantly.

“We are excited to to have extended our relationship with White Park Bay as a partner” says Nicola Cook, Head of UK Business Development at Oxford University Press. “They have remained true to their remit to deliver the best reference App experience on the iPhone which makes them the perfect partner for us on smart phones. They are pushing the quality thresholds on iPhone constantly which is good news for us as the high calibre of the Apps is a great fit with the high standards that we set for ourselves at Oxford University Press.”

Available on iTunes: http://su.pr/22P4gt

What Dictionaries would you most like to see as Apps on iPhone, Android, Blackberry and PalmPre? Send us your feedback?

Don’t forget you can Tweet us on all things Dictionary related at www.twitter.com/DictionaryApps

We have just launched a new Twitter account for all the information relating to White Park Bay’s Dictionary Apps on iPhone, Android, BlackBerry and all things SmartPhone, follow us at www.twitter.com/DictionaryApps

Science is in the news… in the week that the AgeA laboratory in Newcastle, in the UK, has grown sperm using retinoic acid, get to grips with what retinol actually is with the new Dictionary of Chemistry on iPhone:

Fully revised and updated, the sixth edition of this popular dictionary is the ideal reference resource for students of chemistry, either at school or at university. With over 4,700 entires – over 200 new to this edition – it covers all aspects of chemistry, from physical chemistry to biochemistry. The sixth edition boasts broader coverage in subject areas such as forensics, metallurgy, materials science, and geology, increasing the dictionary’s appeal to students in these related fields. There are also biographical entries on key figures, highlighted entries on major topics such as polymers and crystal defects, and a chronology charting the main discoveries in atomic theory, biochemistry, explosives, and plastics.

Available on iTunes at: http://su.pr/250rkO